Design Wave Showpiece

Every design in the showpiece wave, grouped by family. Each family is one job on a page; its variants differ by ground and composition, never by words. The pair under each heading is the design’s declared ground × composition.

Heroes

The top of a page. Six grounds and six compositions, one dominant action each.

1. Hero Feature

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Hero Featurehero-feature
Roofing and roofline, since 2014

The roof over your head deserves better than a guess

A drone survey, a written report with photographs, and a fixed price before anyone climbs a ladder. Most surveys are booked within five working days.

2. Hero Split

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Hero Splithero-split
Kestrel Roofing

Twelve years on the same roofs, and the same phone number

We survey, we quote in writing, and we do the work for the price on the quote. If we find something while we are up there, you hear about it before it costs you anything.

Covering everywhere inside the M25, and further for larger jobs.

3. Hero Overlap

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Hero Overlaphero-overlap
Survey and report

We look at the whole roof, not the bit you called about

A drone pass, a loft inspection and up to sixty geotagged photographs, written up as a costed schedule you can hand to anyone.

Book a survey

4. Hero Panel

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Hero Panelhero-panel
Emergency callout

Somebody answers the phone at four in the morning

A tarpaulin on the roof the same night and a proper repair booked before the week is out. We have done it in worse weather than yours.

Call the emergency line

5. Hero Gradient

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Hero Gradienthero-gradient
Service plans

Stop paying for emergencies you could have prevented

One visit every autumn, a written condition report, and first call on the diary when something does go wrong. Kestrel Court went from thirty-eight callouts a year to four.

  • No callout fee on a plan
  • Cancel with a month notice
  • Ten-year workmanship guarantee

6. Hero Minimal

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Hero Minimalhero-minimal
About Kestrel

Four people, three vans, and nobody who has not done the job themselves

We are small on purpose. It means the person who quotes your work is usually the person who turns up to do it, and it is why we still have customers from our first year.

Meet the teamEstablished 2014. Company number 09218844.

Section openers

Short and typographic. These introduce the section under them and are meant to be got past.

7. Opener Display

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Opener Displayopener-display
What we do

Everything above the gutter line, and the gutter line as well

Surveys, repairs, replacements and the yearly service round that stops most of it becoming a repair in the first place. All of it priced before we start.

8. Opener Image

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Opener Imageopener-image
Case studies

Work we are allowed to talk about

Six jobs from the last two years, with what they cost, what we found once we were up there, and what the building looks like now.

9. Opener Numbered

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Opener Numberedopener-numbered
02
The survey

We come and look before anybody talks about money

Two hours on site, a drone pass over anything we cannot safely walk, and a written report inside five working days.

Showcases

Picture and copy together, explaining something.

10. Showcase Offset

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Showcase Offsetshowcase-offset
Drone surveys

We can see the ridge without putting anyone on it

A survey used to mean scaffolding or a very long ladder and an optimistic engineer. Now it means twenty minutes in the garden and sixty photographs of everything you cannot see from the ground.

  • No scaffolding, so no scaffolding bill
  • Geotagged photographs you keep, whoever does the work
  • Booked within five working days, weather permitting
What a survey covers

11. Showcase Alternating

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Showcase Alternatingshowcase-alternating
How a job runs

Four stages, and you know the price before the second one

Stage one

You tell us what happened

A phone call, or a photograph sent to the office. Nine times out of ten that is enough for us to know what we are coming to look at and how long it will take.

Stage two

We survey and put a price on it

Two hours on site including the loft, a drone pass over anything we cannot safely walk, and a fixed written quote inside five working days.

Stage three

We do the work on the day we said

Same crew who quoted it, in most cases. If the weather moves us we call you the day before rather than letting you find out from an empty driveway.

Stage four

We clear up and sign it off

Photographs of the finished work, the guarantee in writing, and the skip gone the same week. The invoice matches the quote unless you asked us to change something.

12. Showcase Overlap

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Showcase Overlapshowcase-overlap
Kestrel Court, Bromley

Thirty-eight callouts a year became four

A 1970s block with a flat roof nobody had surveyed since it was built. One survey, one costed schedule, and a service round every autumn. The managing agent has not had an out-of-hours call since the second winter.

Read the case study

13. Showcase Stack

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Showcase Stackshowcase-stack
Finished work

Slate replacement on a Victorian terrace, Forest Hill

Eleven days including a rebuilt chimney flashing the original survey had not spotted, because nobody had been able to see it from the ground.

Eleven days

Two weather days lost, both called the afternoon before.

Welsh slate

Reclaimed to match the terrace, not the cheaper Spanish substitute.

Fixed price

The flashing was quoted separately and agreed before it was touched.

14. Showcase Pair

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Showcase Pairshowcase-pair
Domestic

Houses, bungalows and the odd converted barn

Pitched and flat, tiles and slate, plus the guttering and fascia nobody thinks about until it comes off in a storm. Most jobs are one to two weeks.

Domestic work
Commercial

Blocks, units and managed estates

Planned maintenance, condition surveys for agents, and a service round that keeps a portfolio out of the out-of-hours diary. Priced per block or per estate.

Commercial work

Statements

One idea at maximum size. All four are centered and vary only by ground – that is the family axis.

15. Statement Quote

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Statement Quotestatement-quote
They found a problem the last surveyor missed, and then talked me out of the new roof he wanted to sell me.
Tom ElleryHomeowner, Forest Hill

16. Statement Over Image

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Statement Over Imagestatement-over-image
Twelve years, four hundred roofs, and we have never once sent an invoice that did not match the quote.
Alan Frost, Kestrel Court

17. Statement Figure

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Statement Figurestatement-figure
1,318

roofs surveyed, repaired or replaced since 2014

From our own job records, to March

18. Statement Claim

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Statement Claimstatement-claim
Our one promise

If we quote it, that is what you pay. If we find something else up there, you hear about it before we touch it and you decide.

In writing, on every job, since 2014.

Calls to action

Ends with an action. Loud to quiet, top to bottom.

19. CTA Band

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CTA Bandcta-band
Booking now for spring

Get a fixed price before anyone climbs a ladder

Tell us what happened, send a photograph if you have one, and we will come and look. The survey fee comes off the cost of any work you go ahead with.

Book a surveyNo obligation, and no card details.

20. CTA Split

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CTA Splitcta-split
Free, and no obligation

Send us a photograph and we will tell you if it is urgent

Most of what people panic about can wait until spring. We would rather tell you that than sell you a job you do not need yet.

Send a photographAnswered the same working day, usually within an hour.

21. CTA Card

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CTA Cardcta-card
While you are here

Not sure whether yours needs doing?

Send a photograph of the problem and we will tell you honestly whether it can wait.

Ask usUsually answered within the hour

22. CTA Rule

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CTA Rulecta-rule

Still deciding?

The survey fee comes off the cost of any work you go ahead with, so the only thing it costs you to find out is an afternoon.